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Report: Market Access Barriers

Canadian films earn most of their box office at independent cinemas. For the first time ever, this new study from NICE takes a data-driven approach to investigating how their booking decisions are made.

NICE is an alliance of independent film exhibitors working together to strengthen our industry across Canada. We share resources, advocate for fair policies and build community from coast to coast to coast.

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What We Do

Advocacy

We advocate for fair policies and better conditions for independent cinemas across Canada.

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Savings

Group purchasing programs help members save on equipment, insurance, concessions and more.

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Programs

From the Canadian Movie Marketplace to the Indie Cinema Passport, we create tools that support exhibitors.

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Community

Monthly meetings, active online forums and in-person mixers bring together the community.

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Latest News

September 14, 2026 • NICE Updates

Canadian films earn most of their box office revenue at independent cinemas. For the first time ever, this new study takes a data-driven approach to investigate how their booking decisions are made.

First-ever tracking of week-by-week booking decisions at 16 Ontario independent cinemas finds the demands of full-show commitments for non-Canadian titles restricted Canadian bookings by 3/4, and over half of Canadian releases were not heard of.

August 31, 2026 • Campaigns and Statements

The mysterious world of 'zones' in Canada

Why do indie cinemas often have second-class access to films they know will make money at their venue?

August 31, 2026 • Cinema News

Arthouse Cinema Training 2026

Film exhibition is a profession, without a dedicated degree or diploma! That’s where the CICAE Arthouse Cinema Training steps in.

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Photo: Tivoli Cinema

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